Why Trademark or intellectual property is so critical for Startups?

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Intellectual Property (IP) are those properties which make references to the creations of the human minds for which complete rights are identified. Innovators, creators, artists and business owners are allowed/granted certain exclusive rights to various intangible assets for a given time period.

For instance:

  • Business owners are allowed some exclusive rights on the utilization of their trademarks and geographical indications which were established by the business owners
  • Creative artists are given copyrights on musical, literary, dramatic and artistic works for their creations and
  • Innovators are given protection for their patents, industrial designs, trade secrets, and designs of integrated circuits for their creations.

Types of Intellectual Property (IP)

  • Copyright– This is a legal term which is used to describe the rights that the creators have over their work.
  • Patents– This is a special right granted for an invention. Generally, a patent provides the owner with the right to decide how or whether the invention can be used by others or not.
  • Trademarks– This is a sign which has the potential to distinguish the goods or services of one enterprise from those of other the other business organizations. Trademark registration was used in ancient times when the creators used to put their signature or “unique mark” on their products.
  • Industrial Design– An industrial design constitutes the decorative or attractive aspect of an article. A design may consist of 3-D attributes, such as the shape or surface of an object, or of two-dimensional features like patterns, lines, dots or color etc.
  • Geographic Indications– Geographical indications of origin are special signs used on goods that have a particular geographical origin and possess qualities of that region, a reputation, and features that are important attributable to that place of origin. Commonly, a geographical indication has the name of the place of origin of the goods.

Importance of IP(Intellectual Property) for Start-ups

When entrepreneurs begin on their unique business idea, they have no doubt that their idea would be a commercial success in the market; their main focus is initially to start giving the appearance to the venture.

In the middle of so many different things that go into starting and building a startup from a single idea, the word ‘Intellectual Property’ (IP) is generally not just their main focus. And even if they think about IP protection, it seems to be too costly for a startup to work on.

Entrepreneurs should remember that evaluating IP implications is not just about protecting the work you are doing but, it is also very essential to check whether someone else has an IP for the same work. Very often, there could be people in different parts of the world working on the same idea.

Importance of IP protection

In today’s competitive and fast growing environment, IP can be a Unique Selling Proposition (USP) of the goods or services which will help to create a sustainable and protective differentiator for the company.

By owning an IP, a high obstruction is created, thereby helping you to develop your venture faster and more efficiently. IP is always given high weightage by the investors and therefore, it creates a good reputation for your venture. Moreover, IP has been identified as the main ingredient for startups across the world to get a competitive benefit in the market.

IP presume even greater importance for technology startups, where new innovations are being made almost every day. There is a very significant brand value devoted to IP, in both the manufacturing and technology fields. It gives creators, clients, and other stakeholders a great sense of confidence in your dedication, passion, and commitment to not just succeed, but also become a market leader in your field of business.

There are three significant ways in which a startup can protect its intellectual property:

1) Patents
2) Trademarks
3) Copyrights 

Intellectual property is an asset for it’s the creator and has a commercial value with it.

Protecting IP requires power, idea, and strategy. In many situations, it may be feasible to seek a trademark protection or simply conserve through a trade secret. This can be done by investing in the marketing and generating a recall between the product and the owner. There are various different strategies which are available for different type goals and ideas. Intellectual property can be very valuable for a start-up. If IP is correctly and strategically conserved, it can take the valuation of a company to a completely another level.

If someone else happens to do so before you, then you are likely to be out of the competition even if you had started working on the idea first.

What is difference between Trademarks, Copyright and Patent (other intellectual property)?

trademark munim

The term Intellectual Property (IP) introduces to a number of rare kinds of creations of the mind for which a number of unique rights are recognized. Owners are given clear cut, unique rights to a host of intangible assets, which can be literary, artistic or musical works, sports, discoveries, inventions, designs, symbols, words, and even phrases. A few examples of ordinary kinds of intellectual property are trademarks, copyrights, patents, and trade secrets. Intellectual property rights are more significant since they guard the rights of the owners of intellectual property to make money from their own created property, thus challenging others to come up with intellectual property of their own.

The differences amongst various Intellectual Properties are listed here under:


Trademarks are unique symbols or signs that individuals, an organisation, or other legal entities use. They use these unique symbols or signs to broadcast their services or products to the consuming public that are joint with the trademarks stem from a distinctive source. Trademarks are also used to distinguish services or goods from those of other legal entities. Trademarks are generally labeled by three different symbols based on whether they are unregistered, registered, or simply unregistered service marks. If trademark violations occur, owners of a registered trademark have the option of registering a lawsuit to clear off any unauthorized usage of the trademark the owner owns. Generally, trademarks can be symbols, logos, names, phrases, words, images, designs, or even a mix of any of these elements.


A copyright is the best thought of as a group of unique rights that are bestowed upon the creator of an original work. This includes the transformation of the work, the circulation of the work, and the actual copying of the work. It is very important to comprehend that a copyright does not guard the ideas, but only their expression. Owners of copyrights have unique rights to copy and other advantages of their work, but only for a limited period of time, after which the copyright expires, bringing the work into the public domain. At the beginning, copyright law was only applicable for books, but this soon continued to derivative works and other translations. Today, a copyright is applicable to a big variety of works like music, maps, paintings, dramatic works, sound recordings, photographs, computer programs, and motion pictures.

Trade Secret

A trade secret can be a practice, process, formula, pattern, design, or a compilation of information which is not well-known or possibly attainable. A trade secret is also generally something by which an organization can get an economic profit over its competitors or its consumers. Two other expressions for trade secrets are classified information and confidential information. The significant part of a trade secret is based on these three factors. The three factors are the secret information which is not generally available to the general public, the broadcasting of a kind of economic profit to its share holders, and being subjected to demonstrable efforts to have its mystery maintained. Companies can guard themselves from their trade secrets being compromised by ensuring they have non-disclosure or non-compete provisions with their employees.


A patent is characterized as a group of unique rights that a national government delivers to either an inventor or whom the owner has assigned for a limited period of time, provided that he publically admits the invention. In most cases, an application for a patent has to include a claim that characterizes the invention. Invention has to be industrially applicable, useful, new, useful, and non-obvious to the general public. Patent rights means that other people are not allowed to use, make, sell, or distribute the invention without any prior permission of the inventor or the owner. If a current patent happens to fall within the range of an earlier patent, then that proprietor does not have the exclusive rights to use the patented invention

How can I apply for Trademark Registration?

Steps to Apply for Trademark Registration in India

1. Conduct a Trademark search

  • Find a suitable and unique Trademark for your company. Avoid similarities with other organizations and companies. Trademark Search can be performed at Munim Footer.

2. Identify

  • Identify the class of your services and goods. A total of forty five classes have been prescribed that covers almost every aspect of work.

3. File the application

  • File the application with the prescribed fees. You can file your form online as well as offline.

  • To ease up your work you can take help from us. Our team can help you with the Trademark registration online.

4. Trademark’s journal

  • After verification your trademark will be published in Trademark’s journal. This gives general public to object. That is if they have any issues with your Trademark.

5. Certificate is issued

Why Sell Your Products Online or Provide Service Online

Online Selling

Today, a world without online businesses is hard to imagine. While customers experience the conveniences of buying online, lakhs of Indian sellers or service providers enjoy the convenience of selling online. Compared to owning a physical store or office and waiting for customers or clients to come and buy products or order service; online selling saves time, broadens reach and increases shopping / supplying hours. It’s a WIN-WIN situation for both the clients and service providers.

So, we have compiled top benefits of selling or providing service online:

  1. No huge investments: When you sell online, you don’t need a huge capital investment to start a business. You don’t need to pay rent or hire a workforce to take care of your physical store or constantly have excess inventory to put on display. You don’t need to print flyers, posters or hire expensive hoardings, to get customers. Similarly, for the service providers to provide online service, you do not need to have a physical office or capital on that account.
    All you need to do is register yourself on Munim.in, as a Professional and list your charges against already listed services and wait for your orders to start flowing. Apart for providing your service, everything else can be managed by Munim.in; be it marketing, ensuring payments, converting orders etc. Additionally, Munim will also bring in direct feedback from your clients, based on which you can make changes in your service pattern to make it even better.
  2. No limit on shopping hours: When doing an online business, you don’t have to worry about long days and keeping business open at odd hours. This is an advantage to both the sellers and buyers, who can render and order service all day, all night from the comfort of their homes or offices. Professionals can have their entry open 24×7. Online selling comes with time flexibility which gives sellers more time to concentrate on the important parts of their lives.
  3. No limit on audience: Can an offline service provider in a small remote North Indian town ever think of selling across South India? Not likely. But a Professional providing service on Munim has the advantage of selling across the country and states. Clients are no longer limited by where your office is located or where they live. Online selling can potentially reach everyone. At the same time, more reach promotes more visibility, more clients, and in turn, more business growth.
  4. No physical presence required: An online service provider doesn’t have to be physically present to monitor a office, guide staff or run his/her business. He/she can potentially run the business from anywhere, anytime using a laptop or a smartphone. It does not matter if you are a service provider from Delhi, you can be in a business meeting in Kolkata, or on a beach in Goa and easily monitor your business on the Professional Profile.
  5. No Order Management Complications: Keeping files as per the Order can be a bit hectic and specially at the time of compliance when you need to reconcile the orders. With Order Management available at Munim.in, this problem is nearly solved. Now Service Providers at any point of time can check their orders and payments.

However, if you provide service online, you can easily do away with all these hassles. If these stress-free benefits of setting up an online business excite you, then start providing your Professional Service with Munim.in.

What is HSN Code in GST

What is HSN code?

HSN (Harmonised System of Nomenclature) is an internationally accepted product coding system. In India, HSN coding is currently used under Excise, Customs, and state Value Added Tax (VAT) laws and is now also proposed to be used under Goods and Services Tax (GST) law, for classification of products/goods.

Codes under GST

Under GST law, the HSN code to be used by a taxpayer for classification of goods will be based on the taxpayer’s turnover. The HSN code needs to be declared on the tax invoice and also to be reported while filing the GST returns.

The HSN codes for mandatory mapping/classification of goods that need to be used by a taxpayer are as follows;

  • Taxpayers whose turnover is Rs. 5 crore and above shall use 4 digit HSN code,
  • Taxpayers whose turnover is above Rs. 1.5 crore but below Rs. 5 crore shall use 2 digit HSN code,
  • Taxpayers whose turnover is below Rs. 1.5 crore are not required to mention HSN code in their invoices.
  • The draft list of HSN codes released and available in the public domain can be assessed on the government GST website.
  • Under the GST laws, the services will be classified as per the Services Accounting Code(s) (SAC).

2-digit HSN code for goods

The taxpayers with turnover between Rs. 1.5 crore and Rs. 5 crore in the preceding financial year, need to specify HSN codes only at 2-digit chapter level as an optional exercise for the first year of GST operations. From the second year of GST operations, mentioning 2-digit chapter level HSN code will be mandatory for all taxpayers with turnover between Rs. 1.5 crore and Rs. 5 crore in the previous financial year.

4-digit HSN code for goods

HSN code of 4 digits will be mandatory for taxpayers having turnover more than Rs. 5 crore in the preceding financial year. Turnover will be considered on the basis of taxpayer’s self-declaration for the first year. After completing the first year under GST, the turnover for the previous year will be considered for determining the use of 4-digit HSN codes.

8-digit HSN code for export and import of goods

HSN codes of 8 digits are mandatory in case of export and imports of goods.

Benefit of HSN codes

When goods and offerings are recognised via their specific HSN codes, which are globally acceptable, the identification of goods becomes easy, and resultantly possibilities of misinterpretation tend to reduce. While filing GST returns online, HSN code in respect of the supply of goods and Services Accounting Code in respect of the supply of services will have to be uploaded, and there will be no need for entering the description of the goods or services while filing GST returns.

How to enroll for GST (if you have a VAT number)

GST Register Online

If you are an online seller or a prospective online seller and already have a VAT number, you are required to register for GST (Goods and Services Tax). The enrollment process is entirely paperless which means that it will take place online or digitally. There will not be any hard copies or physical print outs required for the enrollment.

Apply Online for GST

Part I: Obtaining your Provisional GST ID

The first step is to obtain the provisional GST ID and password. To obtain your GST provisional ID and password, you can visit your state’s VAT department.

Part II: Enroll your GST ID

For this process, you need scanned copies of the following documents and some personal information to validate your identity:

  • A valid personal email address
  • A valid personal phone number
  • Proof of constitution of business
    • In case of a Partnership Firm – Deed of Partnership
    • For Others- Registration Certificate of the business entity
  • Proof of primary place of business
  • Photo of promoter, partner, karta of Hindu undivided family (HUF) (whichever is applicable)
  • Proof of appointment of Authorised Signatory
  • Photo of Authorised Signatory
  • Opening page of bank passbook / statement containing bank account number, branch address, address of account holder and latest transaction details.

Once you are ready with the above documents, just log online and start with your application, as mentioned below:

Step 1 – Use your provisional GST ID and password to get access to the GST common portal and create a unique username and password.

Step 2 – Login to the GST common portal with your new username and password.

Step 3 – Fill up the details in the GST enrolment application and provide the required business details.

Step 4 – Verify the auto filled details that have been directly acquired from the state VAT system.

Part III: Signing the Enrollment Application electronically

In order to verify your enrollment application, you would need to digitally e-sign the document.

Part IV: Submitting the Enrollment Application

Submit the enrollment application along with the necessary documents attached electronically/digitally using the steps mentioned below.

Once the enrollment application has been submitted, the details will be verified by the GST system. If the details provided are correct, an Application Reference Number (ARN) will be issued to you in “Migrated” status. The status of provisional ID will change to “Active” on the approved date and a provisional registration certificate will be issued to you.

How the Goods and Services Tax (GST) works

gst munim

In our previous blog post on What is GST, we briefly covered a quick introduction to GST. Here, we will talk about how the Goods and Services Tax is expected to work with Flowchart image references for your understanding.

Under the GST system of taxation, you will need to keep in mind the following:

  • The taxes paid at each stage (e.g. Manufacturer > Distributor > Retailer) will be available in the next stage of value addition. This makes GST, a tax which is levied only on the value addition at each stage)
  • The final consumer will only have to pay the tax/GST charged by the last dealer in the supply chain with the set of benefits at all the previous stages
  • GST is proposed to be implemented as a dual GST with the Centre and State governments simultaneously levying GST across the value chain.

    GST for transactions within a State

For all transactions within a state (goods or services), there will be 2 components of GST:

  • CGST (Central GST) which will be levied by the Central Government
  • SGST (State GST) which will be levied by the State Government

Below is an example of how both the above taxes will work. The below table also explains how the credit of input taxes is available from one stage in the next stage.

Dual GST work

GST for Inter-State transactions

The Integrated GST (“IGST”) will be implemented in the following manner:

  • It is the sum of CGST and SGST and is levied by the Central Government
  • The Central Government will collect the IGST
  • The exporting state will transfer to the Central Government the credit of
  • SGST used in payment of IGST
  • The importing dealer will claim credit of IGST while discharging his output tax liability (both CGST and SGST) in his own state
  • The Central Government will transfer to the importing state the credit of IGST used in payment of SGST

Below is an example of how the Integrated GST will work:

IGST Munim

What are some of the benefits of GST?

  • Easy compliance: A robust and comprehensive IT system would be the foundation of the GST regime in India. Therefore, all tax payer services such as registrations, returns, payments, etc. would be available to the taxpayers online.
  • Uniformity of tax rates and structures: GST will ensure that indirect tax rates and structures are common across India, thereby increasing certainty and ease of doing business.
  • Removal of cascading: A system of seamless tax-credits throughout the value-chain, and across boundaries of States, would ensure that there is minimal cascading of taxes.
  • Improved competitiveness: Reduction in transaction costs of doing business would eventually lead to an improved competitiveness for the trade and industry.
  • Gain to manufacturers and exporters: The subsuming of major Central and State taxes in GST, complete and comprehensive set-off of input goods and services and phasing out of Central Sales Tax (CST) would reduce the cost of locally manufactured goods and services. The uniformity in tax rates and procedures across India will also go a long way in reducing the compliance cost.

We hope this article helped you understand the GST framework much better.


The Basics of Goods and Services Tax (GST)

GST Munim

Today, every business owner in India has one common thing in their mind, GST.

This is the first article in a series of posts where Munim will provide you with an overview of this important topic. We also hope this will help you in your transition to the new Goods and Services Tax.

What is GST?

GST is a comprehensive indirect tax levy subsuming all central and state levies. GST is a destination based consumption tax levied on supply of goods and services.  It is proposed to be levied at all stages right from manufacture up to the final consumption with credit of taxes paid at all previous stages.

India has adopted a dual GST model where Central and State Governments will simultaneously levy GST on a common tax base.  On Intra-State supply of goods and services, Central GST (“CGST”) and State GST (“SGST”) will be levied.  CGST will be levied and administered by Central Government whereas SGST will be levied and administered by State Government. Similarly, Integrated GST (IGST) will be levied on every inter-State supply of goods and services (including import) by the Central Government.

GST is proposed to be implemented from 1st July, 2017 and the sellers who have registered themselves with the state VAT/CST laws will be required to migrate their existing registrations into the GST regime.

Existing dealers: Existing VAT registered payers will not have to apply for fresh registration under GST.

New dealers: A single application needs to be filed online for registration under GST. The registration number will be PAN based and will serve the purpose for both CGST and IGST registrations.

Here is the procedure on how to apply for GST using your existing VAT number.

Trademark Rules 2017: A Significant Leap

Trademark Registration Munim

The Government of India in its initiative to draft a new set of rules which are in calibration with the aim of fastening the procedure of trademark filing in India and scraping out the possibilities of delays in this procedure. A notification regarding the draft rules for Trademarks was published by the Government of India in November 2015 inviting objections and suggestions.

After a thorough study of all such suggestions and objections, the Central Government has framed the Trademark Rules 2017, thereby replacing the Trademark Rules 2002. These rules came into effect on 6th of March 2017.

In order the achieve its objectives, these are the major changes brought in by the Government of India:


The foremost major that has been brought in by the Trademark Rules, 2017 is that now there is a clear categorization of the applicants and the fees will be charged as per the applicant’s category, the categories are:

A) Individual/Start-up/ Small Enterprise : In the new rules they have specifically defined what would constitute a start-up and a small-enterprise. The definitions for the same have been given in Rule 2 (v) and (x).

START UP- “the enterprise engaged in the manufacture or production of goods, where the investment in plant and machinery does not exceed the limit of INR 10,00,00,000 (Rs 10 Crore) and in case of an enterprise engaged in providing or rendering of services, where the investment in equipment is not more than the limit of INR 5,00,00,000 (Rs  5 Crore)”

SMALL ENTERPRISE-“an entity, incorporated or registered in India, not prior to five years, with annual turnover not exceeding INR 25,00,00,000 (Rs 25 Crore) in any preceding financial year and working towards innovation, development, deployment or commercialization of new products, processes or services driven by technology or intellectual property. However, if any entity formed by splitting up, or reconstruction, of a business already in existence, it will not be considered as a startup and also, an entity shall cease to be a Startup if its turnover for the previous financial years has exceeded INR 25 crore or it has completed 5 years from the date of incorporation/registration. A Startup needs to obtain certification from the Inter-Ministerial Board.”


In order to digitalize the entire trademark process, every applicant is required to provide a valid e-mail address along with the postal address in India. The new rules particularly Rules 14, 17 and 18 specifically talk about services via e-mail. The aim is to make the entire trademark registration process virtual.


The 2017 rules have increased the application fees substantially. Majorly all applications/request fees have been increased by 100%. However, a concession on fees of 10% is available in case of E-Filing for promoting E-filings.

Moreover, the categorization of the applicant has also been used to determine the Fees. For example, the Applicants of Category A as above, are being charged Rs 4500 as Application for Trademark Registration.


The biggest change is in the reduction of forms. Earlier there were a total of 74 forms relating to trademark applications/request and now it has been reduced to a total of 8 forms.


Now with the new rules an application can be made for declaring your trademark as well-known trademark. The registrar on receiving such request will call for oppositions within 30 days. Incase it is established to be well-known publication for the same will be made in the trademark journal and it will be included in the well-known trademark list.


The new rules have provided an application for registering sound marks and 3-D marks as trademark. This is a very big change as sound marks and 3-D marks are now capable of being registered and can be called as trademark.


Another major change brought about in the new Rules is the provision for expedited processing; the entire trademark procedure can be expedited. Under this, the entire procedure including examination, reviewing of reply to examination report, appointment of hearings, advertisement, and opposition, until final disposal of the application would be fast-tracked.


This is another change which is brought in for promoting digitalization, now hearings of various trademark applications can be done through video-conferencing or through any other audio-visual communication devices and this shall be deemed to have taken place at the appropriate office.


Limitation on adjournments for any hearing or decision had been made to two and this adjournment should not exceed 30 days.


The new rules have extended the renewal time from 6 months to one year. Now renewal of a mark can be done 1 (one) year prior to the expiration of its registration.


The new rules have become little stringent for filing evidence in opposition proceedings. Now delay in such filing will not be accepted whereas in the old rules extension of one month along with respective fees was given.


The new rules have now affixed a few of INR 9000 for all assignment of registered trademark irrespective of the fact whether assignment request is made within 6 months/12 months/after 12 months from the date of assignment.

These changes are substantial changes which will help the system for Trademark Registration in India function more effectively and smoothly. These changes will definitely simplify the entire Trademark Process and encourage more businesses to get their trademarks registered.